PT Toyota Astra Motor (TAM) through the Yaris Show Off event targeting car modification creativity among young people in 10 cities. "This year,the theme of Yaris Show Off (YSO) 'custom and creative in style," said Marketing Director of PT Toyota Astra Motor (TAM) Joko Trisanyoto,the "kick off" the start of the race on the sidelines of the Indonesia International Motor Show (IIMS ) to-19,in Jakarta,Saturday (30 / 7).
According to him, in addition to creative, Yaris modification should also pay attention to quality, and still give priority to comfort and driving safety.
This year,he said, the YSO is held again in 10 cities, divided into western and eastern regions,namely Manado, Makassar, Denpasar, Yogyakarta and Surabaya (east), and Pekanbaru,Semarang,Bandung, Medan, and Jakarta (western ).
"Each region will be taken two winners to get into the final determination of the King of Yaris in Jakarta," he said.
Joko explained, since the emergence of the Yaris in Indonesia in February 2006, the car is intended to answer the needs of vehicles that can reflect the soul of a young child.
Present in spirit "all about fun," it offers a variety of fun vehicle owners as a "smart start / stop, entry and steering switch" "Since YSO first held in 2007, the event it continues to receive attention from young people, who seen from the increasing number of YSO participants, "he said.
In 2007,the number of participants YSO which is only held in Jakarta is only 20 units,and up to 40 units in 2008 held in Surabaya and Jakarta.
In 2009 participants YSO held in Jakarta, Surabaya, Bali, and Medan, followed by 50 units of Yaris, and in 2010 followed by 127 units in 10 cities.
"This year we estimate the number of participants reached 200 units," said Joko.
Added TAM Communications Manager Jimmy Anton S, YSO to race this time will be two categories "fee for all" which modified the car reaches 4-10 type and category of "rising star" who modification only 2-3 species.
"Category 'rising star' is expected booming, and we make this event as well as an educational tool for those who want to learn modifications," he said.
YSO-15 first prize to a total of Rp1, 2 billion, which among others consists of a units of the Yaris and visits to the Tokyo Auto Saloon.
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