Indonesian International Motor Show (IIMS) 2011 which ended last Sunday,is a passionate portrait of the current automotive industry and business. More specifically,automotive.
At the exhibition which lasted 10 days, almost all automobile manufacturers, especially those that are in containers Joint Association of Indonesian Automotive Industries (GAIKINDO),shows the current product. No less interesting, `manufacturers or exhibitors displaying a prototype of environmentally friendly cars that will be marketed in accordance with the demands of consumers in the future. Fits with the theme of the exhibition, "Sustainable Green Technology".
The vehicles on display are also increasingly diverse, both in types and negari origin. Ranging from small passenger vehicles only to drive in the city, up to large trucks for mining and logging.
Participants from China are also increasingly enthusiastic about both passenger and commercial cars like Geely and FAW heavy trucks. While two well-known body of a car company in Indonesia, namely New Fleet of Magelang and Adi Putro, Malang still show their recent work taking into existence.
Sexy girl As usual, before the exhibition was held, the committee also held a seminar on prospects for automotive industry in Indonesia with invited experts, from industrialists to economic observers, both domestic and foreign countries.
At the seminar concluded, that high growth in car sales, making Indonesia are now no longer just a glance, but diplototi. Like the saying goes, "there are sugar ants," Indonesia automobile market now, not just a nice-looking girl, also sexy, seductive and capable of causing excite investors to invest in the homeland.
Some manufacturers claim was ready to receive the government's policy on car low cost and environmentally friendly (low cost and green car) in Indonesia. Even so bendira flown government policy, they will immediately start!
Budi Darmadi, Director General of Industry Leading Technology-Based High (IUBTT) from the Ministry of Industry's most berkepenting with Indonesia's automotive industry has been launched, "Indonesia will be the number one country in ASEAN. We will beat Thailand. "Targeted, in 2013, car sales in Indonesia will reach one million units.
Apart from the problem of congestion, the increasing pertubuhan car sales, help fuel the state treasury and local income through taxes. According to Johnny Darmawan, chairman of IIMS 2011 and the boss of PT Toyota Astra Motor (TAM), a manufacturer who dominate the Indonesian market, the automotive industry has contributed no less to Rp 80 trillion per year. It even includes one of the largest contributors.
Business and automotive industries to absorb labor involved. Including companies that make investments. All were expected to give each other stimulants of economic growth and prosperity of Indonesia society.
The trend has been a change changes business trends and the car industry in Indonesia in three decades. This can be seen from the cars on display, the number of participants and visitors.
"Sekarangnya liberalization era. All products with advanced technology present in this exhibition. If the first, time in Senayan Convention Center, the exhibition showcased the work of the domestic body of a car, "explains Soebronto Laras, who had been chairman GAIKINDO in the era of the 1980s when asked to comment on this exhibition after launching the Audi A6.
The spirit of national or mobnas car is still there. However, now no longer stand alone, but has been assimilated internationally. Mobnas also no longer just an external product labeled or national name. Pride is sought, a car born of the idea orsinil sons and daughters of Indonesia and could be accepted internationally.
Foreign brands, especially Japan, the fluttering because it controls nearly 96 percent of the Indonesian market. All can not be separated from the pattern of Japanese manufacturers to follow market tastes. In fact, Indonesia's car market to form their own identity. Car of the most widely hunted consumers are multi-purpose vehicle (MPV) which may contain a compact 7-passenger.
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