Volvo Cars of Canada Corp. is pleased to announce that the Volvo S60 was chosen as 2011 International Sedan of the Year at the New York International Auto Show by the International Car of the Year (ICOTY) jury. The all-new sports sedan was deemed best-in-class for the most superlative connection with consumer lifestyles. The selection was made by a jury of 12 nationally recognized automotive journalists.
"Receiving the International Sedan of the Year award demonstrates that the advanced technology, safety features, masterful Scandinavian design and award-winning engine resonate with industry experts, said Jeff Pugliese, president and CEO of Volvo Cars of Canada Corp., "In addition to receiving countless accolades, the all-new S60 connects with consumers' lifestyles on both an emotional and rational level."
In its 15th year, the ICOTY Awards remain a respected industry honor, measuring what no other automotive award does, the emotional connection between car and consumer. "The ICOTY Awards are not based on camshafts and chrome but rather lifestyle compatibility and how well automakers achieve that goal," said Courtney Caldwell, ICOTY executive producer.
Trophies were presented by Courtney Caldwell; Mike Martini, president, Consumer OE, Bridgestone Americas; James Bell, market analyst and president, Motor Press Guild; Joe Wiesenfelder, senior editor, Cars.com; Denise McCluggage, contributor, AutoWeek; and B.J. Killeen, road test editor, Drivers Talk Radio.
| Volvo | Galería de imágenes Volvo S60
No comments:
Post a Comment